LBB Wazoku: Turning the spotlight on innovation with crowdsourcing software

Little British Battler Wazoku launched onto the UK Tech scene in 2011 bringing its cloud-based idea management software to market. Founder and CEO, Simon Hill, had built up relevant experience in the collaboration software space in a previous role working at Huddle, and spotted a market opportunity with co-founder James King. Since then this digital innovator has gained momentum working with global clients to put co-creation at the heart of business strategy.

Wazoku (meaning “great idea” in Swahili in case you are curious), addresses the problem of how to unlock innovation collaboration within organisations. Idea Spotlight, its flagship product, enables employees, customers and partners to submit ideas to solve clearly defined business and customer issues.  The software facilitates cross functional working to foster innovation in a collaborative way, enabling people to take ownership for their ideas and be rewarded for them, whilst adding real measurable business value along the way. 

With an impressive client list across multiple verticals including Aviva, Waitrose and the NHS to name just a few, Wazoku has already made its mark in this space.   It is also growing a strong partner network, which currently includes Sopra Steria, CGI and Wipro amongst others, which we think offers exciting revenue potential for the future.  Its ability to offer deep integration with other enterprise tools, such as Microsoft Office 365 and Yammer, sets it apart and makes it an attractive proposition for those who have already made large investments in social platforms.

Wazoku believes it has a scalable offering and has ambitious plans to target new geographies including the US, Germany and Scandinavia in 2017. If it can leverage its partner network to the full and continue to grow its organic pipeline, we think it is one to watch in this market.

Posted by: Rebecca Johnson at 18:30

Tags: innovation   crowdsourcing  

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